T-Series youtube avatar
T-Series
tseries #UCq-Fj5jknLsUf-MWSy4_brA
Country: IN
Category: Music
Total views: 309.5B
Total followers: 302M
Created: 19 years ago
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History, main idea and reasons of popularity of T-Series

The Rise and Reign of T-Series: How an Indian Music Label Conquered YouTube

T-Series is currently the most subscribed YouTube channel in the world, leaving behind even giants like PewDiePie and Justin Bieber. Based out of India, this music label and movie studio has been a dominant force in Indian pop culture for the past three decades. But how did T-Series become a worldwide phenomenon?

The Story Behind T-Series’ Success

T-Series was established in 1983 in Delhi by Gulshan Kumar, who started out as a fruit juice seller. He began selling pirated Bollywood songs on the streets before launching T-Series as an official music label in 1987. Kumar’s mission was to bring affordable music to the masses, and he achieved that by creating customized cassettes with popular songs. T-Series became a household name in India and soon started producing music videos that aired on TV channels across the country.

In 1997, Kumar was assassinated by the Mumbai underworld, leaving his son, Bhushan Kumar, to take charge of the business. Under his leadership, T-Series has continued to dominate the Indian music industry and evolve with digital trends. The label made its way to YouTube in 2006, but it wasn't until 2016 that T-Series began to seriously focus on its YouTube presence. The label hired experts and began regularly uploading music videos and movie trailers. Today, T-Series has over 238 million subscribers and has cemented its position as the biggest music label in India.

T-Series' Content and Categories

T-Series primarily focuses on Indian music, with a vast catalog that covers many languages and genres, including Hindi, Punjabi, Tamil, and Bhojpuri, to name a few. The label has also released music for several Bollywood movies.

The channel's content includes music videos, movie trailers, interviews, and behind-the-scenes footage. The flagship songs of the channel are usually high-quality productions, with top stars such as Neha Kakkar, Arijit Singh, and Guru Randhawa.

The Secret to T-Series’ Success

T-Series' success can be attributed to several factors. Firstly, the company's extensive catalog of music allows it to appeal to a wide range of audiences. Furthermore, T-Series has capitalized on social media networks such as YouTube, Facebook, and Instagram to establish a strong online presence. The label has an impressive marketing strategy that includes collaborations with influencers and the creation of viral campaigns.

True to its founder's vision, T-Series has kept its prices low for consumers, making its products more accessible than those of its competitors. Additionally, the team at T-Series values consistency, and it shows in the frequent uploading of quality content on their channel, which keeps their subscribers engaged and coming back for more.

What Does the Future Hold for T-Series?

T-Series' domination of YouTube doesn't seem to be slowing down anytime soon. The channel continues to grow every day and has become a major player in the global music industry. T-Series has even started signing international artists and collaborating with global music producers to expand its reach. The music label's popularity has led to a surge in interest in Bollywood films and the Indian music industry. It has opened up new avenues for Indian artists to showcase their talent to a global audience.

In conclusion, T-Series has created a revolution in the Indian music industry and has taken on the world with its unstoppable growth on YouTube. The label's marketing strategy, commitment to producing top-quality content, and strong Indian identity have made it a force to be reckoned with. As T-Series continues to grow and adapt to global trends, it will be interesting to see how it shapes the future of the music industry.

@tseries youtube channel total stats

Views growth
+1B
0.33%
309.5B total views
Estimated monthly income
$8.32M
$1.04M - $16.64M
Average subs grow speed
+1M
0.33%
302M total followers
Video uploads count
24.2K
Most recent video Aug 27, 2025
Last video: 15 hours ago
Avg views per video: 1.01M
Avg likes per video: 17.2K
Streams count: 66
Shorts count: 575
Engagement rate: locked
Sponsorship and ads: locked

Last 7 days statistics

Day Est. Earnings Views growth Subs New videos
Today $ - $ - 302M
Aug 26 $129.5K - $2.07M +518.03M 302M +1M + 27
Aug 23 $61.2K - $979.7K +244.93M 301M + 16
Aug 21 $62.9K - $1.01M +251.66M 301M + 15
Total for 7 days $253.6K - $4.06M +1B +1M +58

Latest videos and streams of T-Series

Mujhko Yaad Sataye Teri Afro Mix: DJ Yogii | Phir Hera Pheri | Akshay Kumar | Himesh Reshammiya
88.6K
CAMERA (Official Video): GIPPY GREWAL | DESI CREW | KAPTAAN | BHUSHAN KUMAR
860.1K
Metro…In Dino (Full Video Jukebox) (Side A) | Anurag Basu | Pritam | Bhushan Kumar | Full Songs
61.5K
Maybe It's Love (Lyrical Video): Vishav Dhaliwal | Janvi Sandhu | Deewana | Slowburns | T-Series
6K
Radha Ke Charan (Audio): Vishal Mishra | Manoj Muntashir| Prasanna,Amitt,Shraddha,Homiyar| Bhushan K
7.5K
Baaghi 4: Guzaara (Song) | Tiger Shroff, Harnaaz | Josh Brar, Parampara, Kumaar | Sajid N | A Harsha
9.7M
Aisi Jannat (Full Audio): Laqshay Kapoor | Meet Bros | Sonal Chauhan | Bhushan Kumar
31.8K
TERE NAAM HUMNE KIYA HAI 8K FULL SONG | SALMAN KHAN | UDIT NARAYAN, HIMESH RESHAMMIYA | T-SERIES
192.4K

Frequently asked questions about tseries (FAQ)

How many subscribers does @tseries have?

As of Aug, 2025, tseries has 302M subscribers.
For the last 30 days, tseries has gained 1M followers

How many views does T-Series have on youtube?

tseries has 309.5B views on Aug 27, 2025. In the last 30 days, it has gained 1B views

How much money does tseries make?

In last month tseries makes approximately $8.32M per month ($1.04M - $16.64M)
This is based on the average cpm for related content and the number of views for the last 30 days.

How many videos has T-Series uploaded on youtube?

As of Aug, 2025, tseries has 24235 videos and at least 575 shorts.
In the last 30 days, it has been published 58 new videos

How many likes does tseries have?

For the last 3227 videos tseries has 17.2K likes in average and maximum - 1.37M likes
Channel published 575 shorts, and has 3.6K likes in average and maximum - 143.6K likes

What is tseries channel_id?

Youtube channel id for @tseries is UCq-Fj5jknLsUf-MWSy4_brA. It can be used to find channel in youtube api or other services.
Also channel is known as "T-Series"

What is the main topic and idea of T-Series content?

The main genre of T-Series, based on last videos is Music.
Also channel can be described by it's keywords: t-series, tseries songs, hindi songs, new song, song, neha kakkar songs, arijit singh songs, bollywood songs, latest hindi songs, jubin Nautiyal, tulsi kumar, bhushan kumar, bollywood, arijit singh, pritam, sad songs, yo yo honey singh songs, t series songs, badshah songs, new hindi songs, shah rukh khan, shahid kapoor, ranbir kapoor, salman khan, bobby deol, aamir khan, hrithik roshan, yo yo honey singh songs, yo yo honey singh, honey singh songs, honey singh, t series

Is tseries popular on youtube?

Yes, channel is extremely popular on youtube. As of Aug, 2025, it has 302M subscribers and 309.5B views.
For the last 30 days, tseries has gained 1M followers. In the last 30 days, it has gained 1B views

From which country are tseries subscribers and how old is it's audience?

As for now - the youtube channel @tseries has information that it is located in India
More information about channel's audience including interests, age and gender, languages, countries, CTA, brand mentions, quality score and media value can be found in influtrend.com pro subscription. There is demographic data for all channels.