History, main idea and reasons of popularity of Nikita Dragun

The Rise of Nikita Dragun: The Mother of Draguns

In the digital age, being your own boss has become a common theme among young people. The world of beauty and lifestyle influencers has become a billion-dollar industry on platforms like YouTube, Instagram and TikTok. One such influencer, who has taken the social media world by storm, is the infamous Nikita Dragun.

Who is Nikita Dragun?

Nikita Dragun is a YouTube personality, makeup artist and entrepreneur. She was born on January 31, 1996, in Springfield, Virginia. She is of Vietnamese and Mexican descent and is transgender. Nikita documented her gender transition journey on social media which helped raise awareness for the transgender community.

The Birth of a YouTube Star

Nikita Dragun created her YouTube channel in February 2013. Initially, she used the platform to highlight her transition journey and share her makeup tutorials. However, her channel gained major popularity after she posted her first series “The Dragon Diaries,” where she documented her life as a transgender woman. Nikita’s content is deeply personal and reveals the struggles and joys of living life as a transgender person.

Since then, Nikita has amassed over 3.5 million subscribers on her channel with a total of 91 videos. Her most watched video, "How I Did My Makeup in High School" has over 9 million views. Her content ranges from makeup tutorials, transitioning advice, and personal vlogs.

The Boss Baby

Over the last few years, Nikita Dragun has expanded her empire from just being an influencer to an entrepreneur. In 2019, she launched her cosmetics brand, Dragun Beauty. The brand’s tagline is “makeup for everyone,” and is led by a brand mission of inclusivity. Since its launch, her brand has gained popularity selling products such as the Dragun Fire Skin Perfecting Potion and the Transformation Face Powder.

In addition to her cosmetic line, Nikita has tried her hand at acting, co-starring in the indie film “Escape the Night” and serving as an executive producer of the documentary “Trans in America: Texas Strong.”

The Life of a Mother of Draguns

Nikita Dragun’s rise to fame has not been without controversy. Critics often accuse her of cultural appropriation, using black culture for clout, and exploiting the transgender community for views. Despite this, Nikita remains unapologetic about who she is and what she stands for.

Nikita is active on social media platforms such as Instagram, Twitter, and Snapchat, where she often shares her personal and professional life. She has created a family within the LGBT+ community, dubbing her fans as “Draguns.” Nikita Dragun has used her influence to educate and inspire people about the LGBTQ+ community, mental health, and self-love.

Conclusion

In the world of beauty and lifestyle influencers, Nikita Dragun stands out for using her platform to bring attention to the marginalized LGBTQ+ community. She is unapologetically herself, and encourages her fans to do the same. Nikita continues to inspire and empower young people in ways that are more than just about beauty, and for that, she has truly become the “Mother of Draguns”.