History, main idea and reasons of popularity of Beauty Within

Introduction

In the world of beauty and wellness on the internet, there are countless channels to choose from. But only a few channels truly stand out from the rest with comprehensive and informative content. One such YouTube channel is Beauty Within, which focuses on skincare, beauty, and wellness. With over 2.5 million subscribers, this channel has created a fanbase that goes beyond just obsession with beauty products.

History of Beauty Within

Beauty Within was created on April 23, 2013, by two co-hosts, Rowena Tsai and Felicia Lee. Both Rowena and Felicia are from California, and they are best friends who shared a common passion for beauty and skincare. Beauty Within originally began as a lifestyle and beauty blog, but the two women decided to transition the platform into a Youtube channel that focused more on skincare topics.

Content Type

Beauty Within's content is exceptionally educational and informative, catering to everyone from someone just starting with skincare to a beauty expert looking for more tips and tricks. They create content in various categories like skincare routines, reviews of products, and interview experts in the field of beauty and wellness.

Group & Personal Life

Beauty Within is run by Rowena Tsai and Felicia Lee, who met when they were both studying at Cornell University. Outside of their YouTube career, Rowena is a creative entrepreneur and graphic designer based in San Francisco. She is a college dropout who pursued her passion for design and created her brand, Rowena Tsai Creative. Felicia, on the other hand, has always been passionate about beauty and skincare, which ultimately led her to co-found Beauty Within with Rowena. Besides her work, Felicia loves to travel and explore different cultures globally.

Interesting Facts

One of the fascinating things about Beauty Within is their strong interest in ingredients used in skincare. As a part of their extensive research, they focus on ingredient analysis and stress on their importance. They talk about various ingredients like hyaluronic acid, retinol, and vitamin C, explaining how they work on the skin and what benefits they offer. Another interesting fact is their try-on challenges, where the co-hosts try the same makeup or skincare products but with different skin types, ages or issues.

Conclusion

In conclusion, Beauty Within is one of the most informative and comprehensive skincare channels on YouTube. With its strong fan-base, it is a go-to source for anyone looking for skincare and wellness content. The co-hosts Rowena and Felicia have created a platform that is not only informative but makes the viewer feel included and heard. With their focus on ingredient analysis, they have educated the viewers on the importance of understanding the skincare products better. Furthermore, they have smartly incorporated fun content ideas such as trying makeup and skincare products based on skin types which make for addictive and engaging viewing. So, if you're looking for a channel that is educational yet entertaining, Beauty Within is the place to start.